The Female Athlete Project (TFAP) is Australia’s leading women’s sports platform, dedicated to amplifying women athletes. More than a media brand, TFAP is a movement—spotlighting achievements, challenging the status quo, and driving real change in women’s sport. Uniting fans, athletes, and advocates, TFAP makes women’s sport impossible to ignore, ensuring it’s seen, heard, and celebrated. By reshaping sports media, TFAP is paving the way for women athletes to receive the recognition, respect, and opportunities they deserve.