thefemaleathleteproject

joanne ciconte's push to become the first australian woman to race in F1

29/11/2025

|

4 Min

joanne ciconte's push to become the first australian woman to race in F1

There's No Place like Home for Natalia Hogan

20/10/2025

|

5 Min

There's No Place like Home for Natalia Hogan

Red Roses Lift the Rugby World Cup After 11 Years

01/10/2025

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4 Min

Red Roses Lift the Rugby World Cup After 11 Years

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Women's Sport Fan Club tees

Plus MORE THAN A GAME GAME

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Black Friday Bundle

$89.95

women's sports fan club tee

$65.00

MORE THAN A GAME GAME [AUS version]

$34.95

women play sports tee

$60.00

We are

More than a platform, The Female Athlete Project [TFAP] is a movement. We celebrate women athletes, amplify their voices, and drive conversations that challenge the status quo, inspiring change and advocating for equity in sport.

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Women's Sports Fan Club tee + More Than A Game Game

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The Ultimate Off-Field Toolkit

Are you an elite athlete looking to increase your off-field earnings and future-proof your career?

The TFAP Summit is here to help you grow your personal brand, develop tangible skills, and take your career to the next level. From financial education and presentation skills to website creation and professional headshots, this event is packed with the off-field toolkit every athlete needs to succeed.

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our vision

To create a world where women in sport are equally and uniquely celebrated, driving progress in both sport and society.

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dropping soon 👀

Women's Sports Fan Club tee + More Than A Game Game